book

Quick Sheets

Short, practical guides for creators, brands, and agencies. Use these to understand audience quality, measure engagement, and share clean proof with partners.

General

About

Who we are, why we built this, and how the deep scrape and per-follower AI actually work.

How We Are Different From the Competition

Side-by-side: what we do versus typical Instagram and TikTok audit tools. Built by a real agency.

FAQ

Common questions about audits, deep scraping, per-follower AI profiling, pricing, and what shows up in a report.

See People Clearly

See Your Partner Clearly

When something feels off, you do not have to turn the feeling into an accusation or talk yourself out of it. Serum gives you something calmer to look at: the available public accounts, organized into a report.

See an Influencer Clearly

Before money changes hands, look at the audience behind the number. Serum organizes the available followers and following so you can review quality, fit, and public safety signals without relying on a pitch deck.

See an Employee Clearly

Review the public associations around an account before someone joins your team. Serum organizes the available followers and following into a report you can consider alongside the rest of your hiring process.

Protect Your Name Before You Partner

Brand safety due diligence before you attach your name to someone else. Serum reviews the available audience account by account and summarizes public signals such as adult content, hate, spam, bots, and low-quality activity.

See Where You Really Stand

Compare the audience behind a competitor's follower count with your own. Serum organizes the available accounts so you can see quality and category differences without guessing from the headline number.

Detox Your Feed. Reclaim Your Attention.

Your following list is a record of thousands of small impulses. Serum helps you find the behavioral leaks, emotional triggers, and compulsive loops that keep taking your attention—then clear them without turning the process into punishment.

See What Changed

Two full follower lists, both profiled by AI, side by side. Compare two people, Instagram against TikTok, or the same account now versus months ago. See what overlaps, what is unique to each side, and what actually changed.

Understand your Instagram without digging through it alone.

Create an account and run an audience audit: unfollow timelines, engagement totals, comment analysis, burst flags, and an audit badge. For done-for-you engagement, add Community Manager.